Privacy Policy

Last updated: 9 September 2026

This Privacy Policy explains how we handle information when you visit this website, contact us, or interact with our forms. We collect only the information needed to operate, protect, understand, and improve the website and to respond to enquiries.

Who is responsible for the website

We are responsible for the processing described in this policy. You can contact us using the following details:

Information we process

The information processed depends on how you use the website:

• Contact enquiries: information you choose to provide, such as your name, email address, telephone number, organization, subject, and message.
• Technical and security information: information ordinarily processed when a website is delivered or protected, such as IP address, browser and device information, request details, timestamps, and security signals.
• Audience measurement: if Google Analytics is enabled and you consent to analytics, it may process pseudonymous browser identifiers, pages viewed, interactions, session information, approximate location, and device or browser characteristics.

We do not send contact-form contents, names, or email addresses to Google Analytics. We do not use User-ID, combine analytics with contact enquiries, stitch activity into identified user profiles, or use the data for remarketing or advertising personalization.

Why we use information

• To receive, review, and respond to enquiries.
• To maintain an appropriate record of communications and follow-up.
• To deliver the website, diagnose technical problems, prevent abuse, and maintain security.
• To understand aggregate audience activity and improve the usefulness, accessibility, and performance of the website.

Information is not reused for an unrelated purpose without an appropriate basis and, where required, further notice or consent.

Cookies and analytics choices

The website may use strictly necessary technical mechanisms to deliver pages, remember privacy choices, protect forms, and prevent abuse. These are not used for advertising.

Google Analytics is used only after analytics consent where it is enabled. You may refuse analytics without losing access to the website and may change or withdraw your choice through the website privacy controls. Refusing or withdrawing consent prevents future analytics collection in that browser; it does not alter aggregate reports already produced.

Service providers and disclosures

We use specialist service providers to operate the website. These may include Sanity for public content and media delivery, Cloudflare for hosting, security, form protection, and email delivery, and Google for audience measurement when Google Analytics is enabled.

Providers process information to supply and secure their services under their applicable contractual and privacy terms. Information may also be disclosed where required by law or where necessary to establish, exercise, or defend legal rights. We do not sell personal information.

Because these providers operate internationally, technical and analytics information may be processed outside Morocco in locations where they or their service providers operate.

How long information is kept

Contact enquiries and related correspondence are normally kept for up to 24 months after the last exchange. They may be kept longer while a relationship, request, dispute, or legal obligation remains active, and are then deleted or anonymized when they are no longer needed.

Technical and security information is retained only for the operational periods applied by the relevant service provider and for as long as reasonably needed to investigate security or reliability issues.

We may retain aggregate, non-identifying analytics reports without a fixed expiry so that website activity can be compared over time. Google Analytics event-level and pseudonymous user-level information remains subject to the retention controls and technical operation of the Google Analytics property.

Your rights

Subject to Moroccan Law No. 09-08, you may ask to access or correct personal information concerning you and may object to processing in the circumstances provided by law. Where applicable, you may also ask for information that is no longer necessary to be deleted.

To exercise a right, contact us at:

We may need sufficient information to verify the request and identify the relevant correspondence. Information about the Moroccan data protection authority is available from the Commission Nationale de Contrôle de la Protection des Données à Caractère Personnel (CNDP).

Security

We and our service providers use organizational and technical measures intended to protect information against unauthorized access, loss, alteration, or disclosure. No internet transmission or storage system can be guaranteed to be completely secure.

Changes to this policy

This policy may be updated when the website, its service providers, or its information practices change. The date at the top identifies the current version.